American Express Onboarding
American Express Onboarding
American Express Onboarding
American Express
American Express
(2023)
(2023)



Easier onboarding can speed adoption. We created engaging instructional content to help new corporate card members quickly activate their accounts and start enjoying new benefits.
Easier onboarding can speed adoption. We created engaging instructional content to help new corporate card members quickly activate their accounts and start enjoying new benefits.
Easier onboarding can speed adoption. We created engaging instructional content to help new corporate card members quickly activate their accounts and start enjoying new benefits.
Client
Client
American Express
American Express
Year
Year
(2023)
(2023)
Services
Services
Video
Video
,
,
Infographic
Infographic
,
,
Content
Content
Mission
Mission
Welcome new American Express card members and enable them to easily and quickly begin using their corporate card accounts.
For a new enterprise account, American Express wanted to welcome its corporate card members, and guide them through an engaging, streamlined onboarding process — to drive customer satisfaction and early card usage. We had to move fast.
Welcome new American Express card members and enable them to easily and quickly begin using their corporate card accounts.
For a new enterprise account, American Express wanted to welcome its corporate card members, and guide them through an engaging, streamlined onboarding process — to drive customer satisfaction and early card usage. We had to move fast.






Challenge
Challenge
It's not just a card. It's an entire new program.
We created a suite of engaging videos and infographics—including a “Welcome to the World of American Express” video and instructional pieces—to simplify the account setup process, accelerate rewards enrollment, and increase benefit utilization for new card members.
It's not just a card. It's an entire new program.
We created a suite of engaging videos and infographics—including a “Welcome to the World of American Express” video and instructional pieces—to simplify the account setup process, accelerate rewards enrollment, and increase benefit utilization for new card members.



Results
Results
The overall onboarding process was a huge success, according to American Express and their new client.
Our content and design played an important role in getting new card members up to speed quickly with their new accounts.
The overall onboarding process was a huge success, according to American Express and their new client.
Our content and design played an important role in getting new card members up to speed quickly with their new accounts.
/ Testimonial
“I feel like with everything happening so quickly...I didn’t take the time to fully express my thanks and gratitude for your partnership on this large and extremely agile project. We absolutely couldn’t have done it without you all working tirelessly to meet our deadlines, and cannot express how well received all of the content that you all created was. The entire thing was a huge success on our end and our partners couldn’t have been happier with the outcome of the training.”
“I feel like with everything happening so quickly...I didn’t take the time to fully express my thanks and gratitude for your partnership on this large and extremely agile project. We absolutely couldn’t have done it without you all working tirelessly to meet our deadlines, and cannot express how well received all of the content that you all created was. The entire thing was a huge success on our end and our partners couldn’t have been happier with the outcome of the training.”
“I feel like with everything happening so quickly...I didn’t take the time to fully express my thanks and gratitude for your partnership on this large and extremely agile project. We absolutely couldn’t have done it without you all working tirelessly to meet our deadlines, and cannot express how well received all of the content that you all created was. The entire thing was a huge success on our end and our partners couldn’t have been happier with the outcome of the training.”
Senior Manager
Senior Manager
/
American Express T&E Program Administrator and Card Member Marketing






Ready to move your
B2B buyers forward?
Contact Altitude today to clarify your complex solutions—so your B2B audience quickly understands, trusts, and takes action.
Copyright © 2025 Altitude Management.
All rights reserved.




Ready to move your
B2B buyers forward?
Contact Altitude today to clarify your complex solutions—so your B2B audience quickly understands, trusts, and takes action.
Copyright © 2025 Altitude Management.
All rights reserved.




Ready to move your
B2B buyers forward?
Contact Altitude today to clarify your complex solutions—so your B2B audience quickly understands, trusts, and takes action.
Copyright © 2025 Altitude Management.
All rights reserved.